A is for Alignment

Each organization has a distinct culture, value proposition and strategic vision. That’s why aligning DBT with an organization’s strategic vision is a fundamental prerequisite to success.

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B is for Business

Organizations have unique cultures and varying business models. For this reason, it’s critical to align DBT initiatives with a delivery approach and communications strategy that keeps this in mind.

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C is for Complex

Businesses are increasingly turning to complex technology for solutions. Successful DBT requires integration across processes, people and technology.

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